Typography

Typography

  

What is this?

 This project is a display of some techniques that are used in typography.  The example (posted up top) has 10 different examples to consider when making a font or graphics.  Most of the techniques I used in this project are self explanatory when glancing at this project, lower case, upper case, etc.  How ever some are more complex but can make your text really stand out.  For example serifs are little marks that are used as a decoration to give your text an appearance that grabs the readers attention. Counters are simple to explain, more so then the serifs, counters are the negative space in a letter.

                                                                 What did I learn?

   I learned something I never considered until now, techniques that are used when creating a font. I learned what counter is, and aperture is how they use negative space to give the text more style. However that was not the most important thing I learned while working on this.  I learned about serifs, how they are important and how they give a graphic designer an opportunity to express themselves.  

                                                               How did this project go?
  I thought the project went well, overall I think I did a pretty good job. However I would have a font that had more serifs and more design elements.  My name does not really have that many exotic letters like g or q so I could not show elements like the loop, but my name was able to convey important techniques.

Company Color Logos

 Analogous


 This logo used the anlagous colors of yellow and green.  I think the company chose these colors because bp is a gas company and yellow and green are related to the nature.

 This logo used the anlagous colors of red, violet, blue.  I think the company chose these colors because the colors are usaully refreshing colors.

Complementary

 This logo used the complemntay colors of orange and blue .  I think the company chose these colors because a fox is orange and the world id blue, complementary colors also bring emphasis .

This logo used the complemntay colors of red and green .  I think the company chose these colors because red and green bring emphasis and draws the eyes.

Warm

This logo used the warm colors of yellow and red.  I think the company chose these colors because yellow stands for freshness and red is the desire for the customers to eat their products.

This logo used the warm colors of yellow and red.  I think the company chose these colors because yellow stands for energy and red stands for strength like a bull products.

Cool

This logo used the cool color of blue.  I think the company chose this color because the meaning of blue is stability and they want their website to be stable.

This logo used the cool color of blue and darker blue. I think the company chose this color because the product is a beverage and they want it to be tasty and refreshing.












Triad






This logo used the triad of primary colors. I think the company chose the triad for superman because each color has have meanings that are related to power, red is strength, yellow is energy and blue is stability.












This logo used the triad of primary colors. I think the company chose these colors because they want the customer to see their logo while driving around








Monchromatic





This logo used the cool color of green. I think the company chose this color because animal planet is about animals and nature and green is nature.
















This logo used the cool color of brown. I think the company chose this color because brown stands for friendless and comfortability which is good when advertising.

My Color Wheel

My Color Wheel

                            What Was The Project?

   This project was a color wheel that we made in Adobe Illustrator. We uses shape tools auto make the outlining circle and the triangle, after that we used the eclipse tool to shape it into a circle and then we used the fill tool to fill in the circles. Finally we arranged the shapes into a a color wheel and added the labels to the colors.

                                           What Did I learn?

  I learned that Adobe illustrator is sort of a multi tool. It can create geometric shapes and fill in areas, it also has a pen and and wider and narrower variants and wider drawing tools. And in the end I learned how to publish a project and export.

                              What I Do or not Do again.

 If I did this again I would have worked more to keep on track and stay focused. Other than that I would have made the triangles that formed the triads shorter. I am proud of my project altogether and I would have kept many aspects of of it, especially the color choice.