What Was this Project
Our Final Project was a complete project design. We made the project and then advertised it. This took all shapes including a commercial, ad, coupon and a complete website. Our Product was Polychrome, a neat piece of technology that allows you to change your color or pattern of your shirt. Or commercial in my opinion brought this idea home, it was also the toughest part. We were trying to go for something that can be used in any situation. For example changing your shirt to neon for neon day. The hardest part of that was trying to make jump cuts at the precise time so that it would look smooth and not choppy. The project as whole however took about 9 weeks to fully complete. Through feedback from the presentation and peers as I worked is that we needed to we work on flow.
How we presented the ending didn't really sell them one our product. since the hook was at the end and was mot very strong. I learned that coordination is very important we trying to get your ideas out as a group. After talking for a bit we changed the color scheme from 7 colors to about 3. This made our Product more simple which is the new trend in graphic design. In the end I thought our project turned out clean and professional. I can't wait to work more with the guys in my group to create more projects.My Work
For the project I worked mostly on the packaged directing the commercial. The commercial took the longest since we had to plan it out and then shoot the video. I came with up the concept and then put it into action. The commercial tried to sell the idea that this product is versatile and can be used in any scenario. The Package was trying to simple yet gave them the idea that this was out product. I based it off the clothes boxes that you get when you order clothes online. Those boxes are easy to open yet have their own style. I also worked on the web add with the polka dots, this product is colorful and grabs the person's attention. This part proved difficult since I was not expecting to get Artist's Block. How to make this colorful yet simple proved difficult. However I settled on polka dots since the are simple and can be used to represent any color.
My Strengths/Weaknesses
I think I am Pretty good at directing and designing, more of the creative aspects of e-Comm. I can come up with ideas in my head pretty quickly. I also think I am a good leader, hence why I think I am a good director. The reason I think this is because at the beginning of this whole quarter I got the ENTJ personality and the lion on the animal survey.
On the the Other hand I struggle with the HTML and editing of websites and videos. I can visualize what I want put I can't really put in the real world. I can never seem to find out the tools I need to complete the task. I guess you can say I am a dreamer not a designer a creator not a mechanic.
Summary
My favorite part about this quarter was being able to meet and interact with new people. I think the only thing I would change how much work I put in, It seems I lagged behind my teammates. I took away of this whole thing is ow much I appreciate how much work goes into advertising and design. I look forward to working more in e-Comm. And my goal is meet more people and interact with everyone new I met.
